After-Action Report: Mr. Toad's Wild Ride

Here's how you can tell when a Disney theme park ride is really successful: It outlives its source material in the public's esteem. This can only occur under specific circumstances. Firstly, the source material has to become obscure despite a) having been well-regarded enough at one point to be adapted into a ride and b) having the ride around to reinforce it for millions of vacationers each year. Secondly, the ride has to be good enough to draw queues despite losing the power of brand name recognition.

As you can imagine, it doesn't happen very often. You can probably count the genuine instances on one hand. Splash Mountain is the big one, due to being a unique thrill ride based on a movie that is not just obscure by mainstream standards but actually banned. But let's not overlook Mr. Toad's Wild Ride, whose inspiring movie is hardly any more known these days. I mean, when was the last time you watched it?* As for how it survives despite its source material falling off the radar, the ride concept—joyriding around various parts of old-timey England in an old-timey horseless carriage—pretty much speaks for itself.

But I think there's more to it than that. I have been known, in passing, to use the word “transgressive” in regard to Mr. Toad's Wild Ride, without going into any details. But how else to describe it? I can't think of another Fantasyland-style dark ride that breaks the mold the way this one does. The usual methodology for plotting out one of these things is to take scenes from the movie and rebuild them physically so guests can ride through. They don't always get the perspective right, but as a rule, you can hop on a dark ride and see events you remember from the movie.

Mr. Toad's Wild Ride...does not do that. It kind of does the opposite, in fact. It focuses on events that drive the plot of the movie** but actually occurred off-screen.*** The ride has been around forever and we take it for granted, but it's pretty bizarre when you think about it. We must consider that when Disneyland opened, The Adventures of Ichabod and Mr. Toad was only six years old, well remembered by the public. Did it seem at all weird to 1950s guests that the other Fantasyland dark rides were fairly straightforward recreations and then this one was...well...fanfiction?

It Came From the Fandom: Disnerland

Aaaaarrrrgggghhh, I didn't want to have to do this again so soon, but stress and a busy schedule hit me right in the inspiration and I wasn't able to get a proper post ready in time. So here, have some more fan stuff!

This time the spotlight is on “Disnerland,” a Tumblr blog that spoofs Disneyland, Walt Disney, and occasionally Walt Disney World in the most quirkily specific way. What it does is, it translates the names of theme parks, themed lands, attractions, and even the wording of Walt Disney quotes into what I can only call “Disnerland dialect.” It's not lolcat-speak. The spelling is always correct, and so, mostly, is the grammar, if you allow that certain words change their part of speech in the translation. For example, the word “world” is always rendered, in Disnerland, as “global.” As in “all the global.”

Most of the dialect consists of weird, but somehow logical, substitutions like that. “Family” becomes “house bunch.” Thoughts, ideas, and imagination are all referred to as “head stuff,” while dreams, even the aspirational kind, are “sleep stuff.” Money is “coin.” The founder himself has been transformed into “Wald Disner,” and his most famous creation is “Man Mice.” It's absurd, but the absurdity is methodical enough that you can pick it up quickly.

It's also dripping with affection for the thing it's parodying. Disney parodies are almost embarrassingly common, but finding one as adoring as this is extremely rare. No one who actually felt any hostility toward Disneyland would bother to create such a pervasive jargon for their snark. No one aims sincere mockery at Space Station X-1 or the Tomorrowland Art Corner or the entry plaque. (For one thing, before you can make fun of something you have to know about it, and only dedicated fans of Disneyland are instantly familiar with all those long-extinct attractions.) No one would go to such effort to erase the lettering from attraction poster after attraction poster, match the fonts, and replace it with the aforementioned jargon, unless they enjoyed spending that kind of time with those posters.

More to the point...Disnerland isn't actually saying anything negative, or even wry, about Walt Disney and the Disney theme parks. There are no jokes about Walt's supposed anti-Semitism, how expensive the parks are, or how unsuccessful California Adventure (“Disner's Cooltown Vacay”) was at first. It's just posters, quotes, and ads, run through the Disnerland dialect filter but otherwise unchanged.

But I've rambled enough. Why not click the link up top and see for yourself?

I would.

The Second Sense: The Townsfolk of Main Street, USA

Main Street, USA is themed as an idealized 1900s American small town, where everyone knows everyone else, children respect their elders, and folks are happy to help each other out in a time of need. You know...the kind that probably never really existed, at least not to the extent our national nostalgia supposes. But either way, you can't have such a town without the townsfolk.

Who are the residents of Main Street, USA? Are they just the Cast Members that we see manning the shops and eateries? You could take that assumption for granted and stop there, but if you did, you'd be missing the fascinating meat of the story. There are a number of small (but highly important to those involved) dramas playing out right under our noses in this town. You'll never find them if you merely look for them.

You have to listen for them instead.

Your two main sources are the party line telephones in the Market House, and the second-story windows of East Center Street. Pay attention, note the instances of recurring names and concepts, and you can get...not a complete picture, by any means, but some interesting—and potentially alarming—connections start to crop up...

Armchair Imagineering: Escape From the Shadowman!

I've inspired myself! It happens sometimes—spend enough time spitballing ideas, and one of them is bound to stick to the wall. While writing last week's post, I liked my sketchy idea for a dark ride based on The Princess and the Frog so much that I decided to develop it in more detail. It's a pity I was sick a few weeks ago and had to do a filler post, or this would have come out just in time for Mardi Gras, but we all have to play the hand we're dealt.

Premise

Dr. Facilier has turned us into frogs because...reasons! We must escape his shadow-minions through the Louisiana bayou and return to New Orleans before midnight on Mardi Gras because...also reasons!

Obviously, this ride concept references the plot of The Princess and the Frog in only the broadest of strokes. I keep saying that the best rides are those that focus on the guests rather than making them passive observers to a narrative, and I stand by that. We're not here for Tiana and Naveen. We're here for us.

You'll see what I mean when I get to the details of the ride itself.